SONY DSC-RX100 III

The RX100 III, with its built-in electronic viewfinder, the best sensor in its class and the bright ZEISS lens in the sleek aluminum body, continues to increase the bar for compact cameras. A wide selection of manual options and a custom setting button allow you to add creativity to each frame quickly and easily. The camera is equipped with the ZEISS Vario-Sonnar universal lens, which is renowned for its quality. The lens uses up to nine aspherical members, including two AA lenses, mounted to reduce the size of the unit while maintaining the same excellent optical performance. It has high luminosity and is great for portraits or short-range shots. It also includes a built-in 1/8 ND filter allowing you to change the exposure in steps of 3 EV. You'll definitely appreciate the possibility of manual focus for even better results.

A Brighter Wide-Angle Lens

ZEISS lens with 24mm wide-angle shooting and a large aperture even in zoom. Full pixel counting at 50 Mbps plus movie recording in XAVC format, are possible.

Sharp Image for Composition

Shoot with the high-precision built-in OLED viewfinder which comes with 1,440,000 dots,

Outstanding Optics

The ZEISS T lens not only helps reduce eye fatigue, but the entire viewfinder has been designed to minimise blur caused by shaking hands.

The Vario-Sonnar T * 24-70mm, F1.8-2.8 made by the renowned ZEISS, provides excellent flexibility: it lets you capture this wide-angle digital camera with wide, close-up and practical zoom.

With the ZEISS universal lens, 1.0 type sensors and extremely fast processor, you can capture in demanding low light conditions even in stunning widescreen shots and always get the exact pictures you want.

Vario-Sonnar T * 24-70 mm lens, Auto Focus with Lock function adjusts the size of the subject by the size of the subject for improved viewing.

Auto focus on eyes recognizes the eyes and focuses on them even when the subject is partially turned.