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Most expensive merchandise SONY
This page includes the most expensive merchandise SONY, or more specifically all products from the category merchandise SONY sorted from the most expensive to the cheapest. This way, the most luxurious pieces can stand out. At the moment, the most expensive product is 77" Sony Bravia QD-OLED XR-77A95L, which costs 5,819 € incl. VAT. Check it out, you may like it. Or you’ll get inspired.
All from 101
77" Sony Bravia QD-OLED XR-77A95L
5,819 €
Unsealed - in stock 1 pcs
Television - SMART OLED, 195cm, 4K Ultra HD, 100 / 120Hz (100Hz), HDR10, Dolby Vision and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, Bluetooth, DLNA,...
Free delivery
to Alza branch
to Alza branch
85" Sony Bravia 9 II (K85XR95M2PB. CEI)
5,399 €
On the way 2 pcs
Expected 25/09/2026
Television - SMART, 215cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth,...
Free delivery
to Alza branch
to Alza branch
75" Sony Bravia 9 II (K75XR95M2PB. CEI)
4,179 €
On the way 3 pcs
Expected 30/09/2026
Television - SMART, 191cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth,...
Free delivery
to Alza branch
to Alza branch
65" Sony Bravia 9 II (K65XR95M2PB. CEI)
3,699 €
In stock 3 pcs
Television - SMART, 165cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth,...
Free delivery
to Alza branch
to Alza branch
85" Sony Bravia 7 II (K85XR75M2PB. CEI)
New arrival
3,699 €
In stock 1 pcs
Television - SMART, 215cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth,...
Free delivery
to Alza branch
to Alza branch
77" Sony Bravia 8 (K77XR80PAEP)
3,299 €
In stock 2 pcs
Television - SMART OLED, 195cm, 4K Ultra HD, 100 / 120Hz (100Hz), HDR10, Dolby Vision and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, Bluetooth, DLNA,...
+Gift Subscription Sony BRAVIA CORE for 24 months with a value of 0.99 €
Free delivery
to Alza branch
to Alza branch
83" Sony Bravia 6 (K83A65PB.CEI)
3,149 €
On the way 4 pcs
Expected 25/09/2026
Television - SMART OLED, 210cm, 4K Ultra HD, 100 / 120Hz (100Hz), HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth, game...
Free delivery
to Alza branch
to Alza branch
100" Sony Bravia 3 II (K100XR35M2PB.CEI)
New arrival
2,899 €
We accept pre-orders
Television - SMART, 254cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth,...
Free delivery
to Alza branch
to Alza branch
77" Sony Bravia 6 (K77A65PB.CEI)
New arrival
2,599 €
In stock > 5 pcs
Television - SMART OLED, 195cm, 4K Ultra HD, 100 / 120Hz (100Hz), HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth, game...
Free delivery
to Alza branch
to Alza branch
75" Sony Bravia 7 II (K75XR75M2PB. CEI)
New arrival
2,949 €
On the way > 5 pcs
Expected 23/09/2026
Buy with code
2026ALZAEXTRA15
2,506.65 €
The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart.
Television - SMART, 191cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth,...
Free delivery
to Alza branch
to Alza branch
65" Sony Bravia 7 II (K65XR75M2PB. CEI)
2,499 €
In stock > 5 pcs
Television - SMART, 165cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth,...
Free delivery
to Alza branch
to Alza branch
65" Sony Bravia 8 II (K65XR8M25BP.CEI)
2,629 €
In stock > 5 pcs
Buy with code
2026ALZAEXTRA10
2,366.10 €
The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart.
Television - SMART OLED, 165cm, 4K Ultra HD, 100 / 120Hz (100Hz), HDR10, Dolby Vision and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, DLNA, game mode,...
+Gift Subscription Sony BRAVIA CORE for 24 months with a value of 0.99 €
Free delivery
to Alza branch
to Alza branch
65" Sony Bravia 8 (K65XR80PAEP)
2,199 €
On the way 2 pcs
Expected 30/09/2026
Television - SMART OLED, 165cm, 4K Ultra HD, 100 / 120Hz (100Hz), HDR10, Dolby Vision and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, Bluetooth, DLNA,...
+Gift Subscription Sony BRAVIA CORE for 24 months with a value of 0.99 €
Free delivery
to Alza branch
to Alza branch
55" Sony Bravia 8 II (K55XR8M25BP. CEI)
2,276 €
In stock > 5 pcs
Buy with code
2026ALZAEXTRA10
2,048.40 €
The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart.
Television - SMART OLED, 139cm, 4K Ultra HD, 100 / 120Hz (100Hz), HDR10, Dolby Vision and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, DLNA, game mode,...
+Gift Subscription Sony BRAVIA CORE for 24 months with a value of 0.99 €
Free delivery
to Alza branch
to Alza branch
55" Sony Bravia 8 II (K55XR8M25BP. CEI)
-6 % off new
2,119 €
New 2,276 €
Unsealed - in stock 2 pcs
Buy with code
2026ALZAEXTRA10
1,907.10 €
The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart.
Television - SMART OLED, 139cm, 4K Ultra HD, 100 / 120Hz (100Hz), HDR10, Dolby Vision and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, DLNA, game mode,...
Free delivery
to Alza branch
to Alza branch
85" Sony Bravia 3 II (K85XR35M2PB. CEI)
New arrival
2,099 €
In stock > 5 pcs
Buy with code
2026ALZAEXTRA10
1,889.10 €
The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart.
Television - SMART, 215cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth,...
Free delivery
to Alza branch
to Alza branch
65" Sony Bravia 8 (K65XR80PAEP)
-15 % off new
1,869 €
New 2,199 €
Unsealed - in stock 1 pcs
Television - SMART OLED, 165cm, 4K Ultra HD, 100 / 120Hz (100Hz), HDR10, Dolby Vision and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, Bluetooth, DLNA,...
Free delivery
to Alza branch
to Alza branch
55" Sony Bravia 7 II (K55XR75M2PB. CEI)
2,089 €
In stock 4 pcs
Buy with code
2026ALZAEXTRA15
1,775.65 €
The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart.
Television - SMART, 139cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth,...
Free delivery
to Alza branch
to Alza branch
75" Sony Bravia 5 (K75XR55BP.CEI)
1,969 €
In stock > 5 pcs
Buy with code
2026ALZAEXTRA10
1,772.10 €
The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart.
Television - SMART, 191cm, 4K Ultra HD, 100 / 120Hz (100Hz), Mini LED, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording,...
+Gift Subscription Sony BRAVIA CORE for 24 months with a value of 0.99 €
Free delivery
to Alza branch
to Alza branch
50" Sony Bravia 7 II (K50XR75M2PB. CEI)
1,899 €
In stock > 5 pcs
Buy with code
2026ALZAEXTRA10
1,709.10 €
The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart.
Television - SMART, 127cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth,...
Free delivery
to Alza branch
to Alza branch
65" Sony Bravia 6 (K65A65PB. CEI)
New arrival
1,679 €
In stock > 5 pcs
Television - SMART OLED, 165cm, 4K Ultra HD, 100 / 120Hz (100Hz), HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth, game...
Free delivery
to Alza branch
to Alza branch
55" Sony Bravia 8 (K55XR80PAEP)
1,609 €
On the way 3 pcs
Expected 30/09/2026
Television - SMART OLED, 139cm, 4K Ultra HD, 100 / 120Hz (100Hz), HDR10, Dolby Vision and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, Bluetooth, DLNA,...
+Gift Subscription Sony BRAVIA CORE for 24 months with a value of 0.99 €
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