OLAPLEX Blonde Shampoo 250 ml

The toning shampoo for all types of natural or lightened blonde, white and grey hair, Olaplex No. 4P Blonde Enhancer Toning Shampoo brightens, neutralises warm tones, smooths the hair fibre and gives hair strength, elasticity and a radiant shine. It combines a unique patented system and effective ingredients that repair damaged structures inside the hair, intensively strengthening, nourishing and hydrating it, while restoring its natural elasticity and firmness. Highly concentrated purple pigments neutralise unwanted brassy and yellow undertones, eliminate colour unevenness and maintain cool tones in blonde hair. It is free from silicones, mineral oils, sulphates, phthalates, DEA, and aldehydes, and is not tested on animals.

Active ingredients:
Bis-Aminopropyl Diglycol Dimaleate – the patented OLAPLEX Bond Building Technology, which can repair damaged hair fibres, reconnects disulphide bonds inside the hair, deeply restores, strengthens and hydrates hair, and gives it shine and a healthy-looking appearance
Purple pigments – a high concentration of purple pigments effectively neutralises unwanted warm tones, especially yellow and brassy tones in shades 7 and higher
How to use:
Apply an appropriate amount of shampoo to wet hair, work into a rich lather, leave on for 1–3 minutes and rinse thoroughly with water. For more intense results, leave on for up to 5 minutes. Follow with Olaplex No. 5 Bond Maintenance Conditioner for daily hydration and No. 8 Bond Intense Moisture Mask for extra hydration. If your hair has product build-up from styling products, first pre-wash with Olaplex No. 4 Bond Maintenance Shampoo. Use 2–3 times a week or as often as needed to neutralise unwanted brassiness.