YVES ROCHER Regenerating shampoo 100 ml

The YVES ROCHER repairing shampoo is designed for damaged, brittle and fragile hair. It gently washes and cleanses, protects against damage and helps restore hair length. After the very first use, your hair will be protected from breakage, stronger, more supple and brilliantly shiny. The pearlescent, velvety cream texture contains artichoke plant extract and plant-based keratin from wheat, providing a dual repairing effect. The YVES ROCHER shampoo formula is free from sulphate surfactants, silicones and parabens. The treatment is accompanied by an ambery-floral fragrance with powdery, iris and woody notes.

Protects naturally present keratin

The artichoke extract is obtained from the leaves closest to the stalk, which are richest in active ingredients. The extraction process used helps to preserve the integrity and freshness of the active molecules. The result is a highly concentrated extract rich in antioxidant polyphenols with protective effects on the hair fibre. It acts directly on the hair, protecting the naturally present keratin on the surface (+83%) and deep within the hair fibre (+69%), thus contributing to the long-term strengthening and protection of its structure.

Helps to restore and strengthen the hair fibre's structure

The plant-based keratin derived from wheat has an amino acid composition very similar to the hair fibre. It specifically binds to weakened and damaged areas on its surface and, together with the protective action of the artichoke, helps to restore and strengthen the hair fibre's structure. These results are based on ex vivo tests. The effectiveness of the YVES ROCHER treatment was also verified by an instrumental test and a satisfaction study.

Provides intensive care

After using the YVES ROCHER shampoo and mask from the repairing range, hair was 79× stronger and more resistant to breakage. Immediately after use, 94% of respondents said their hair felt soft, and the same percentage said it was clean without feeling weighed down. After two weeks of use, 91% of respondents felt their hair was enveloped in intensive care and 81% said it was protected from breakage. The satisfaction study was conducted on 68 people.

Active ingredients:
Artichoke extract – a highly concentrated extract rich in antioxidant polyphenols protects the hair fibre and the naturally present keratin on the surface and deep within the fibre, contributing to the long-term strengthening and protection of its structure
Plant-based keratin from wheat – thanks to its amino acid composition, which is very similar to the hair fibre, it specifically binds to weakened and damaged areas and helps to restore and strengthen the hair fibre's structure
To use:
Apply YVES ROCHER shampoo to wet hair and massage in gently. Then rinse thoroughly with water.