77" LG OLED77G55LW + Soundbar SG10TY

¹ Brightness may vary depending on the model, screen size and market region. According to internal measurements, the peak brightness is three times that of the LG OLED B5 at a 10% test window.
² The LG OLED display is UL certified and measured for Perfect Black according to the IDMS 11.5 Ring-light Reflection standard, which is based on typical indoor lighting (200 lux to 500 lux).
The LG OLED display is UL certified for perfect colour according to IDMS 11.5 standards for circular light reflection.
The 65" LG 2025 M5/G5/C5/B5 is TUV True Visual Experience with Indoor Lighting certified. TUV's True Visual Experience certification means that the product has achieved the highest level of 'Perfect' in all five ambient image quality indicators (black, realism, perceived contrast length, gradation accuracy, and ambient contrast modulation) when tested to IDMS 11.5 Ring-light Reflection standards up to 500 lx. The LG OLED display is UL certified and measured for Perfect Black according to the IDMS 11.5 Ring-light Reflection standard, which is based on typical indoor lighting (200 lux to 500 lux). Actual performance may vary depending on the ambient lighting and viewing environment. The LG OLED display is UL certified for perfect colour according to IDMS 11.5 standards for circular light reflection. The 65" LG 2025 M5/G5/C5/B5 is TUV True Visual Experience with Indoor Lighting certified.
TUV's True Visual Experience certification means that the product has achieved the highest level of 'Perfect' in all five ambient image quality indicators (black, realism, perceived contrast length, gradation accuracy and ambient contrast modulation) when tested to IDMS 11.5 Ring-light Reflection standards up to 500 lx.
The LG OLED TV is certified for Circadian Performance Factor by eyesafe®
'Glare-free' refers to the ″ OLED M5 83/77/65 and ″ OLED G5 83/77/65/55 models.
'100% colour fidelity' and '100% colour volume according to DCI-P3' apply to 2025 OLED TVs.
The LG OLED display is UL certified for perfect colour according to IDMS 11.5 standards for circular light reflection.
The LG OLED display is certified by Intertek for 100% colour fidelity, measured to the CIE DE2000 standard with 125 colour samples.
Display reflectance is defined as the SCI (Specular Component Included) 550 nm value, independently tested by Intertek.
According to Intertek's measurements, the value of the LG OLED glare-free display is less than 1%.
The display's colour gamut volume (CGV) is equal to or higher than the CGV of the DCI-P3 colour space, as independently verified by Intertek. The LG OLED display is certified by Intertek for non-reflectivity as measured by the IDMS 11.2.2 sample sphere implementation.
³ AI Picture Pro will work with any copyright-protected content on OTT services. The picture quality of upscaled content varies depending on the source resolution.
⁴ The design, availability and features of the AI Magic Remote may vary by region and supported language, even for the same model. Some features may require an internet connection. The AI Voice recognition feature is only provided in countries that support NLP in their native language.
⁵ Depending on the region and network connection, reduced or limited content may be displayed. The Voice ID feature is available on OLED, QNED, NanoCell and UHD TVs released from 2024 onwards. It only works with apps that support the Voice ID account. Voice control is only available in supported languages and countries.
⁶ The AI Search feature is available on OLED, QNED, NanoCell and UHD TVs released from 2024 onwards. The USA and Korea use the LLM model. An internet connection is required.
⁷ An internet connection is required. The AI Chatbot feature is only available in countries that support NLP in their native language. The AI Chatbot can be connected to customer service.
⁸ Supported menus and apps may vary by country. The menus displayed may differ on release. Keyword recommendations vary by app and time of day.
⁹ The webOS Re:New Program applies to 2025 OLED/QNED/NanoCell/UHD TVs. The webOS Re:New program supports a total of four upgrades over five years, with the pre-installed version of webOS being the baseline, and the upgrade schedule varies from the end of the month to the beginning of the year. Updates and schedules for some features, apps and services may vary by model and region. Upgrades are available for 2022 OLED and 2023 UHD and higher models.
¹⁰ Available content may vary by country. The content provided may change.
¹¹ The feature works if you are signed in to your Google Photos account and have at least 10 photos in the app.
¹² Access to Google Calendar requires a Google account.
¹³ Brightness sensors may vary by model. Motion sensors are only available on M5 and G5 models.
¹⁴ Must be activated in the sound mode menu. Sound may vary depending on the listening environment.
¹⁵ The bezel size varies by series and size. 97/83/77/65/55″ OLED G5 with One Wall Design. The 48″ OLED G5 has an ultra-slim design. Depending on the installation environment, there may be a small gap between the TV and the wall. Installation requirements vary. See the installation guide for details.
¹⁶ Picture and sound settings are the same on both screens. Apple, the Apple logo, Apple TV, AirPlay and HomeKit are trademarks of Apple Inc. registered in the US and other countries. Support for AirPlay 2, HomeKit, and Google Cast may vary by region and language.
¹⁷ Gaming portal support may vary by country. Support for cloud gaming services and games within the gaming portal may vary by country. Some gaming services may require a subscription and a gamepad. A separate subscription is required. Offers may vary depending on the subscription plan. Only available on LG OLED M5, G5, and C5 (including C5E, C5Z, CS5) and QNED9M models. The 83/77/65/55″ OLED G5 model only works with games or PC inputs that support 165Hz. And on Dolby Vision inputs it works at up to 144Hz. The 97″ model supports 120Hz and the 48″ model supports 144Hz. HGiG is a voluntary association of companies from the gaming industry and television display manufacturing, which aims to set parameters and guidelines to improve the HDR gaming experience for customers. HGiG support may vary by country. The 48″ OLED G5 is only ClearMR 9000 certified. ClearMR is a VESA certification program that evaluates display performance in terms of motion blur. LG OLED displays are certified by Intertek for 0.1ms response time (grey-to-grey) and qualified gaming performance.
¹⁸ Ambient FILMMAKER MODE is a trademark of UHD Alliance, Inc. Ambient FILMMAKER MODE with Dolby Vision is supported. Ambient FILMMAKER mode automatically launches on AppleTV+ and in the Amazon Prime video app.
¹⁹ LG supports 'Matter' standard Wi-Fi devices. Supported 'Matter' services and features may vary depending on the connected devices. Initial connection of ThinQ and Matter devices should be done via the ThinQ mobile app. Use of the hands-free voice feature without a remote control is only possible with the alpha 9 AI and alpha 11 AI processors. May vary by product and region.
²⁰ The LG Soundbar can be purchased separately. Sound mode control may vary by model. Please note that the service may not be available at the time of purchase. An internet connection is required for updates. Compatible TV models may vary by region and country. Use of the LG TV remote control is limited to certain functions only.
²¹ The design, availability and features of the AI Magic Remote may vary by region and supported language, even for the same model. Some features may require an internet connection. The AI Voice Recognition feature is only provided in countries that support NLP in their native language.
²² Three-level surround sound is available in Cinema and AI Sound Pro modes. The middle layer is created using the Soundbar's channel. The sound from the front and top speakers is synthesised to create a sound field. If there is no rear speaker, the rear field cannot be created. If there is no rear speaker, the rear field cannot be created.
²³ AI Room Calibration Pro is an automatic sound tuning technology that compensates for the environment in which the soundbar is placed, using algorithms that improve sound performance. It supports both supplied (6-channel) and optional (2-channel) rear speakers, and there is no difference in calibration depending on the number of channels (both supplied and optional speakers calibrate the same gain level and delay difference). When no rear speakers are connected, it works with the old '23 algorithm. When setting up rear speakers, AI Room Calibration Pro can be performed via the LG Soundbar app. Please note that the service may not be available at the time of purchase. A software update may be required. A network connection is required for the update. Rear speakers are sold separately.
²⁴ The smart up-mixing algorithm uses sound for each channel in AI Sound Pro, Cinema, Clear Voice Pro, Game and Sports modes. Multi-channel sound works thanks to a smart up-mixing algorithm. This algorithm does not apply to Standard Mode and Music Mode. Bass Blast does not use the smart up-mixing algorithm, but copies the two-channel information and sends it to all channels.
²⁵ The TV, soundbar and console must support VRR/ALLM. VRR throughput is limited to 60Hz content. Please note that the service may not be available at the time of purchase. A software update may be required. A network connection is required for the update. HDCP 2.3 supports 4K content. 120Hz support varies by device, supporting up to YCbCr4:2:0 at 4K resolution.
²⁶ Content and app availability may vary by country or region. Separate subscriptions are required for OTT services. Please note that the service may not be available at the time of purchase. A software update may be required. A network connection is required for the update.
²⁷ Some features require a subscription or third-party account. Google is a trademark of Google LLC and Google Assistant is not available in some languages and countries. Amazon, Alexa and all related marks are trademarks of Amazon.com, Inc. or its affiliates. Apple, the Apple logo and Apple AirPlay 2 are trademarks of Apple Inc. registered in the U.S. and other countries. Please note that the service may not be available at the time of purchase. A software update may be required. A network connection is required for the update.